Rising Demand for SEO and GEO Talent in the Age of AI Search
By Hezron Ochiel A new analysis by Hezron Insights reveals a sharp rise in demand for Search Engine Optimisation (SEO) and Generative Engine Optimisation (GEO) talent as companies respond to the growing influence of AI-powered search systems and zero-click discovery. The six-month analysis reviewed job placement sites in Kenya and globally and found that organisations…