Media Relations – Hezron Insights

Navigating the Digital Divide: Safaricom’s Response to Starlink’s Disruption

Hezron OchielAugust 26, 2024August 29, 2024014 mins

In today’s rapidly evolving tech landscape, the phrase “you cannot stop an idea whose time has come” holds particularly true. Disruptive innovations have no doubt reshaped industries and companies that fail to adapt, risk experiencing what is now known as a ‘Nokia moment’. The story of Nokia’s drastic decline serves as a stark reminder of…

Turning Crisis into Opportunity: How Effective Communication Transformed Customer Criticism into Brand Strength

Hezron OchielAugust 21, 2024August 23, 2024012 mins

You value your customers, but let’s face it—some can be a thorn in your flesh. Whether it’s constant complaints, unrealistic demands, or a tendency to overlook the bigger picture, dealing with difficult customers is an inevitable part of running a business. But has your company ever plunged into a potential crisis, expecting the worst from…